Publications
Book Chapter
Working Papers and Research in Progress
Grants, Rewards, and Honors
- Fan, Tingting, Leilei Gao, and Yael Steinhart (2020), “When Small Predicts Large: The Effect of Initial Small Contributions on Subsequent Contribution to a Crowdfunding Project,” forthcoming at Journal of Consumer Research.
- Dasgupta, Sudipto and Fan, Tingting and Li, Yiwei and Xiao, Yizhou, With a Little Help from Friends: Strategic Financing and the Crowd (February 23, 2020). Available at SSRN: https://ssrn.com/abstract=3543878 or http://dx.doi.org/10.2139/ssrn.3543878
- Tingting Fan, Peter N. Golder, and Donald R. Lehmann (2017), “Innovation and New Product Research: A State-of-the-Art Review and Future Research Directions.” In Handbook of Marketing Decision Models: Springer.
- Tingting Fan, Peter N. Golder, and Eitan Muller (2015), “Dynamics of Multi-Feature Product Usage: Carryover, Spillover, and Social Effects”.
Book Chapter
- Tingting Fan, Peter N. Golder, and Donald R. Lehmann (2017), "Innovation and New Product Research: A State-of-the-Art Review and Future Research Directions," forthcoming in Handbook of Marketing Decision Models, Berend Wierenga and Ralf van der Lans, editors, Springer.
Working Papers and Research in Progress
- Fan, Tingting, Peter N. Golder, and Kevin Lane Keller (2017), "Brand Preference Evolution Among a Developing Country’s Urban Migrant Consumers: A Framework of Intra-Country Economic, Cultural, and Social Distances", under review of Journal of Consumer Research
- Fan, Tingting, Peter N. Golder, and Cheng Zhang (2015), "Low- vs. High-Hanging Fruits: The Optimal Level of Challenge to Engage Customers," main results finished.
- Fan, Tingting, Jia Liu, and Yael Steinhart, “Online Knowledge Sharing: Whether to Share and What to Share? The Effects of Social Interactions on the Quantity and Quality of Shared Knowledge”
Grants, Rewards, and Honors
- Hong Kong Research Grants Council (RGC), 2018 to 2020, “Online Knowledge Sharing: Whether to Share and What to Share? The Effects of Social Interactions on the Quantity and Quality of Shared Knowledge”
- CUHK University Education Award, HK$200,000, 2018
- CUHK Business School Faculty Teaching Excellent Award, HK$10,000, 2018
- Hong Kong Research Grants Council (RGC), 2016 to 2018, “The Dynamics of Social Influence on a Crowdfunding Platform”
- AMA-Sheth Foundation Doctoral Consortium Fellow, University of Washington, 2012
- Marcus Nadler Doctoral Fellowship, New York University, 2012
- Wharton Customer Analytics Initiative Research Grant, University of Pennsylvania, 2011
- Marketing Science Institute (MSI) Research Grant, 2011
- Wharton Customer Analytics Initiative Research Data, University of Pennsylvania, 2011
- Product Development and Management Association (PDMA) Research Grant, 2011
- 1st Runner-Up of Dissertation Competition at PDMA-UIC Doctoral Consortium, University of Illinois at Chicago, 2011
- PDMA-UIC Doctoral Consortium Fellow, University of Illinois at Chicago, 2011
- Dean's Letter of Commendation for Teaching Excellence, New York University, 2011
- First Annual Susan P. Douglas Fellowship, New York University, 2011
- INFORMS Marketing Science Doctoral Consortium Fellow, 2011-2013
- Quantitative Marketing and Structural Econometrics Workshop Fellow, Duke University, 2010
- Stern Doctoral Fellowship, 2008-2012
- Merrill Lynch Scholarship (10 awarded out of 30,000 undergraduates), Peking University, 2006
- No. 4 out of 273,757 students of Fujian Province in the China National College Entrance Exam, 2001